4 Viral K-Beauty Products Korean Shoppers Criticize (2026)

ANUA PDRN Hyaluronic Acid Capsule 100 Serum (1:28–4:00)

Creator Take

Reported criticism: too watery, ordinary for a hyaluronic-acid serum, oily or irritating for some users,

and too little PDRN to justify PDRN-led expectations. Soo Beauty’s opinion: she likes the refreshing lightweight hydration and has used more than half the bottle,

but would not recommend it specifically to someone shopping for PDRN.

What Korean Buyers Say

Hwahae’s August 2026 snapshot lists this exact serum at 4.6 across 12,386 reviews. That broad rating shows the criticism is not universal; the cache did not contain reliable issue-keyword counts, so no stronger consensus is claimed.

YUNJAC Skin Perfecting Protective Base Prep (4:00–6:20)

Creator Take

Reported criticism: some sensitive/dehydrated users report breakouts, excess oil or oxidation, while others see too little difference for the premium price.

Soo Beauty’s opinion: a strong personal recommendation for dry skin and winter because the hydrating tack improves makeup longevity; not her recommendation for oily skin.

What Korean Buyers Say

Hwahae currently summarizes 612 reviews with 81% positive sentiment. Recurring positives include hydration, adherence, bouncy texture and longevity; recurring negatives include breakouts/allergic reactions, stickiness and oiliness.

This unusually close match to the video makes it a useful skin-type-dependent recommendation rather than a universal “love” or “hate.”

ETUDE Water Drop Filter Cushion SPF26/PA++, shade 21 Ivory (6:20–9:48)

Creator Take

Reported criticism: little coverage, weak settling/adherence, peeling and poor end-of-day appearance.

Soo Beauty’s opinion: shade 21 looks too white/ashy on her, coverage is minimal and the thin layer largely melts away.

She acknowledges the mesh gives an even amount and that shoppers deliberately wanting very light brightening coverage may still like it.

ma:nyo Pure Cleansing Oil (9:48–13:31)

Creator Take

Reported criticism: tight/dry after-feel, incomplete sunscreen/makeup removal and disappointing blackhead results.

Soo Beauty’s opinion: she once hated the thick texture but now likes it as a gentler-feeling cleansing oil.

It is not her heavy-makeup remover; she uses it for lighter sunscreen days, emulsifies patiently and follows with a second cleanser.